Wednesday, November 25, 2009

Three Hundred & Seventeen

yep. that's me. eeek xc

Tuesday, November 24, 2009

Three Hundred & Sixteen

my flute.
being dusted off for my daughter.
a quick tune.
noise soon.
hope you live in a different quarter xc

modern day graffiti

i have been bleating on for years that your website is your piece of real estate, online. it's been the best way for me to explain it. these are the highways we all travel along, hoping the road also brings a customer to our door.

this is still true - but it's far more complex.

social websites have created more highways, more ways and you are far more visible. and that makes you far more vulnerable.

if we consider the giants for a moment - telstra, macdonalds, bonds, and vegemite recently to name a few... if these guys ever step out of line with their public, the public soon let it be known to them (think major brand having to pull a product off a shelf because of public backlash). therefore customer service is premium however they would still regularly take a battering. the response from the public comes in via word of mouth, letters to the editor and more recently via social media. the power of the community voice is only just being realised and unleashed (ie we have just begun).

so, when this translates to a small business, what does it mean to them? well, - you are right, the same can happen. a small business may not have been the target of a letter to the editor previously, however they may have had their retail shop front vandalised, a window broken, a paint smattering because someone has taken offense and the law into their own hands or simply been the subject of malicious gossip (WOM).

the modern day graffiti is of course a combination of malicious gossip, comments via our facebook statuses (that only friends see sure... however...), talking (word of mouth is still the almighty powerful), to setting up facebook groups, blogging, etc etc etc.

so, be careful, if you are online in business remember you are at all times vulnerable.


why do you think politicians dont allow you to write on their wall? i disagree with this by the way? is it because they are afraid of the questions that may be raised? or simply they are too lazy to answer?

why do you think there is a facebook group called "Real men don't cheat on, lie to, or abuse woman" that you cant write, contact, upload a foto or do anything with? It has over 604,000 fans so its name alone has inspired something (i dont mind that you cant interact with that one... it's purpose is there as a statement only).

so, think about what your business is. consider when setting up a facebook group that you allow access as appropriate. interaction is not just about the good... its the whole picture, good with the bad, honest with the not-so and you should be willing to respond and answer everything. otherwise - why do you have that wall open for business?

happy to interact...

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Sunday, November 22, 2009

Three Hundred & Fifteen

my life is a fone conversation at the moment. i am doing lots of it. some of it awesome and chirpy with friends, some of it healing, some of it hard and some of it would be better if it was face to face so i could see the eyes.

and some of it just shouldnt happen.

but that's the current trend or thread of whats going on. my current journey. i dont feel we as humans have any real say in what the universe has in store for us. in fact i think a lot of it has to do with lessons and being a bigger person. these are the hard lessons that we hate, get upset by and dont wish upon our worst enemies, let alone ourselves (gosh we are all selfish after all).

ive talked about the subject of online being "unreal" many many times. ive said we know in our heart if something is right or wrong and we dont need a status or a picture or a game being played online to know what's what, and what's real. its true, we all say some funny shit up here - gosh listen to me why dont you - but when you ask yourself "would that person have said that face to face, looking at you in the eye?", well that's when you will understand.

xc

Three Hundred & Fourteen

we planned this months and months ago - in fact when i was still plurking. a roast dinner at charlies. rantz was in town and we were all getting together. they had held various events all weekend for him in fact bt it was shame he had his holiday cut short and so couldnt stay long enough to enjoy a roast !! never mind.

it also coincided with @monnie's cup cake camp, which was during that day... so we ended up with a smaller crowd (quite happy about that though to be frank).

anyway, we chatted about things you do at a reunion (of sorts), had a few reds, some nice food and a few laughs. it was a lovely evening. xc